London SaaS Finance Directors
London is the natual home for technology and Software as a Service (SaaS) companies, because there is a such a deep and talented pool of high calibre staff available with all the skills needed to make a success out of your product or concept.
If you are looking for a London based Saas Finance Director then make sure to reach out to FD Capital Recruitment as we a leader in the provision of FD’s and CFO’s for the technology sectors and have some of the best SaaS people available on our books. You might be interested in recruiting a London CFO from FD Capital.
What value can an FD or CFO add to a business?
In the bustling tech scene of London, Software-as-a-Service (SaaS) companies have gained significant prominence. As these companies grow and scale, the role of a Finance Director becomes crucial for managing financial operations, driving strategic decision-making, and ensuring sustainable growth. If you’re seeking to recruit a Finance Director for a SaaS company in London, here are some key considerations to keep in mind.
Understand SaaS Business Model: SaaS companies operate on a unique business model that requires a deep understanding of subscription-based revenue, recurring revenue streams, customer acquisition costs (CAC), lifetime value (LTV), and other key SaaS metrics. Look for a Finance Director who has experience working in the SaaS industry or has demonstrated a solid understanding of SaaS-specific financial concepts.
Financial Management and Reporting: The Finance Director should be adept at managing the financial health of the SaaS company. They should have a strong background in financial planning, budgeting, and forecasting, as well as expertise in financial reporting and analysis. Look for candidates who can provide insights into revenue recognition, customer churn, cost management, and other financial aspects specific to SaaS companies.
Fundraising and Investor Relations: SaaS companies often require capital infusion at different stages of growth. A Finance Director with experience in fundraising, venture capital, or private equity can be a valuable asset. They should be skilled in preparing financial projections, investor presentations, and managing relationships with investors. Look for candidates who can effectively communicate the financial story of the company to investors and secure funding for growth initiatives.
SaaS Metrics and Analytics: A strong Finance Director should possess the ability to analyze and interpret SaaS metrics and financial data to drive strategic decision-making. Look for candidates who can leverage data analytics tools and financial software to provide actionable insights. They should be able to identify trends, assess customer acquisition strategies, optimize pricing models, and guide the company’s growth strategies based on data-driven analyses.
Regulatory Compliance and Risk Management: SaaS companies are subject to various regulatory requirements, including data privacy and security regulations. The Finance Director should have a solid understanding of these compliance obligations and be capable of managing associated risks. Look for candidates who can establish robust internal controls, implement compliance frameworks, and navigate legal and regulatory landscapes.
Leadership and Team Management: A Finance Director in a SaaS company should possess strong leadership and team management skills. They should be able to build and lead a finance team that supports the company’s growth objectives. Look for candidates who can foster a culture of collaboration, provide mentorship to their team members, and effectively communicate financial insights to stakeholders across the organization.
Technology and System Proficiency: SaaS companies heavily rely on technology platforms and financial software for their operations. A Finance Director should be comfortable working with SaaS-specific financial tools, accounting software, and data analytics platforms. Look for candidates who have experience implementing and managing financial systems, such as revenue recognition software or subscription billing platforms.
Industry Experience and Networks: Consider candidates who have relevant industry experience within the SaaS sector or related technology domains. They should have knowledge of the competitive landscape, industry trends, and potential partnership opportunities. A Finance Director with an established network in the London SaaS community can bring valuable connections and insights to support the company’s growth.
Cultural Fit: Ensure that the Finance Director aligns with the company’s culture, values, and growth aspirations. SaaS companies often have a fast-paced and innovative environment, so look for candidates who thrive in such settings. Assess their adaptability, agility, and ability to work collaboratively within cross-functional teams.
Engage Specialized Recruiters: To identify top talent for a SaaS Finance Director position in London, consider partnering with specialized recruitment agencies or executive search firms that have experience in the SaaS industry. They can leverage their networks and expertise to identify candidates who meet your specific requirements.
Recruiting a Finance Director for a SaaS company in London requires careful consideration of industry knowledge, financial expertise, SaaS-specific metrics, regulatory compliance, leadership skills, and cultural fit. By taking these factors into account and leveraging the expertise of specialized recruiters, you can find a Finance Director who will contribute significantly to the financial success and growth of your SaaS organization in London
Having an high quality experienced FD onboard with previous Saas experience makes a huge difference to your business. Customers tell us “It’s been like the difference between night and day” it really is that significant a contrast.
The sort of things they can get done or add value to include:
- Fund raising – actively going out and finding investors, VC and PE Houses themselves, making contact with investors, warming them up to your product and service and introducing them to the business at the right time in the investment cycle.
- Building trust and confidence, its important for external funders and partners to have confidence in an FD and CFO and that confidence once gained will help to unlock funding and access to investment.
- Building a finance team, as your organisation grows, a suitable team will need to be recruited and developed.
- Being part of the Senior Team / C-Suite. Having previous experience with fund raising and the SaaS Model brings a lot to the table, advice and input which colleagues will find invaluable.
- A safe pair of hands – having someone trusted and reliable onboard is important.
- Modelling – a skilled financial modeller who knows Excel inside out, will free up the time of the CEO and COO to get on running the business. You might also be interested in: Why a Dual CFO-COO Position Could Be a Gamechanger for Your Business.
- Someone to manage the relationship with the investors, PE houses, VC funds or high net worth individuals, talking their language and building a working relationshp means the CEO can focus elsewhere whilst still being kept in the loop. Having previous extensive SaaS experience will be appreciated by your investors.
What are the Salary expectations of an FD or CFO
To attract the best you need to offer a package accordingly. For an early stage business a base salary of around £120,000 is expected plus a bonus and ideally a long term incentive package in the form of shares / equity. If your business has reached scale is looking at second fund raise then a package around the £170,000 plus bonus is the benchmark to work around.
Where to find the best SaaS FD’s or CFO’s in London
Here at FD Capital Recruitment we have been focussed on Software as a Services (SaaS) since day one, this is because we really enjoy this niche and our of our founding Directors ran his own Saas Technology business during the early days of the Internet so we have first hand experience of actually running this model ourselves.
We offer a full range of options:-
Part-Time FD’s – working from one day per week upwards, which is ideal during the early stage of development where costs need to be kept down, and efforts directed to fund raising.
Interim FD’s – we can find the perfect short term candidate for you to start immediately whilst we work together with you to select a long term candidate with the skills and experience for the long term
Full Time FD – Finding a candidate who will work with you full-time is what we are here for.
Hybrid working – Increasingly employers are seeing the benefits that a mixture of remote and on-site working can bring and our candidates are open and ready to embrace this approach.
If you are looking for an experienced SaaS Finance Director then make sure to reach out to FD Capital Recruitment.
Call us today for a no obligation initial discussion
CALL 020 3287 9501